Hello everyone! I like cheezels! How about you?
Well, I came across a website the other day that seemed to be suggesting the makers of cheezels, in order to increase the value of their product, were making the size of the hole in the cheezels bigger.
As marketing strategies go, I've seen worse - but not many. Increasing the size of the hole in the cheezels means, basically, less cheezel. So what's the point? It's like putting another hole in your donut because you like donuts. It's like increasing the size of your glass because you like a glass of beer. It's like decreasing the amount of bang for your buck to get more bang for your buck, basically.
Then I found out that I had misinterpreted what they were saying on the website. They were merely releasing a new range of cheezels instead of increasing the size of the hole. Hmm, silly me...
I still like cheezels!
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